01
Before the Bird
Before it becomes part of your family's Thanksgiving, it has already been part of theirs.
Mike and Connie Hale started Windy Meadows in 2001 because they wanted
truly good chicken for their own family. What began at home grew into a
family farm that now raises poultry for families across North Texas.
The important part is that the food never became anonymous along the way.
There are still people behind it — people doing the feeding, watching the
birds, making decisions, and taking responsibility for what leaves the farm.
02
Built as a Family
The work did not stop when the children grew up.
Mike and Connie built Windy Meadows alongside their eight children on
42 acres in East Texas. Over the years, many of those children have
returned as adults to help care for the birds, manage processing, serve
customers, and carry the work forward.
The food leaving Windy Meadows still has a family behind it.
03
What Gets Passed Down
Thanksgiving is full of things a family carries forward.
A recipe. A prayer. A story that gets told again. The person who always
carves the turkey. The way everyone finds their place around the table.
We want the food at the center of that meal to come from people who are
carrying something forward too.
That is why the relationship matters to ROCK. We know the Hale family.
We know where these birds are being raised. And when your family gathers
around one of their turkeys, there is another family behind it.
Before the product, there was a person.
Before the Thanksgiving table, there was a family doing the work.